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The podcasting landscape is evolving rapidly, with new strategies emerging for audience growth, branding, and technology. The BBC Academy’s ‘Future Of’ events explore different areas of the creative industries and
Learn which podcast metrics actually matter—from downloads to listener retention—and how to use them to grow your show. Why Podcast Analytics Matter (And Why They’re Confusing) If you’re new to
If you are looking for something a bit lighter, sometimes you just want a podcast that does not ask much of you. The kind you can stick on during a
As part of the Audience Strategy module for the MA in podcasting, we’ve been required to engage deeply with industry thought leadership and to also look across podcast adjacent sectors.
Every morning, without fail, I wake up to an email from the Financial Times alerting me to stories in the morning’s edition. The timing is perfect and the strategy flawless. I certainly
There’s no shortage of podcasts promising to inspire you. Most skim the surface and leave your worldview untouched. The ones below do something different. They challenge your assumptions, complicate your
If you like podcasts that properly pull you in and make you rethink what you thought you knew, investigative series are hard to beat. These are the shows that turn
Most RSS feeds have an option to include not only series artwork but also individual episode artwork. By testing this out, you have a chance to grab listeners’ attention with
I’ve spent the last few months learning about and analysing the social media strategies of major podcast networks to determine what’s actually working in 2025. My colleague, Lucy Antonatos has
The Local Haunt podcast is a three-part exploration of the The Grenadier pub’s chilling past There’s more than just history lurking in London’s oldest pubs. Creaky floorboards, sudden cold spots,
